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In 2005, to much press, WMATA began wrapping Metro railcars in advertisements. The program seems to have lasted about a year, after which time the wrapped cars disappeared with little notice. BeyondDC, at least, hadn’t seen one in a long time.
Until today. During our commute to work this morning we were greeted by the railcar in the picture at right.
We’re big fans of the wrapped cars. They add color and variety to a Metro system that for everyday users can seem dull and repetitive. We hope the wraps are here to stay this time, and we hope more advertisers take advantage.
Bonus: Melissa Esposito of CommuterPageBlog sends us this photo of her morning commute’s Metro car, featuring grey rubber floors rather than carpet.
June 19th, 2008 | Permalink
Tags: transportation